Everyone who wants to buy a watch wants to feel like they got something a little bit extra out of the transaction. Sure, walking out of the store or checking out online with the watch you've been wanting to buy is great. But isn't that victory made just that little bit sweeter when you can get it below retail? Hell yeah it is! But, that's a tough ask, especially these days. It took a bit of digging, but I've come up with 9 really interesting watches at all price points (including a mac-daddy level blinged-out Rolex) that are available well below what they would otherwise sell for at retail. Happy shopping!
Tudor Black Bay Fifty-Eight
The perfect entry-level tool watch is perhaps the Tudor Black Bay Fifty-Eight. Well designed, well put together, powered by a manufacture movement and as functional as it gets, the Tudor Black Bay Fifty-Eight is borderline a no-brainer for many budding collectors and seasoned enthusiasts.
Longines Heritge Military
The Longines Heritage Military is a brilliant play on old-school design and modern horological advancements. From the creamy dial to the blued steel hands, the Longines Heritage Military delivers a visceral display of vintage charm.
Rolex Pearlmaster
This blinged out Rolex is a bit of a ridiculous inclusion, I know. But if you consider its retail price versus what it is being offered at. And then you consider just how insanely beautiful it is, from the blue and yellow sapphire diamond set dial to the diamond dial and the yellow gold case and bracelet, it really shouldn't be as surprising an addition as you earlier thought. Mind blowing stuff.
TAG Heuer Carrera Day-Date
Back to normality for a bit. Like the Tudor Black Bay Fifty-Eight, the TAG Heuer Carrera Day-Date is a fantastic entry-level watch that has plenty of bang for your hard earned buck.
Omega Speedmaster Professional
While it lacks the open caseback like its more expensive counterpart, this particular Omega Speedmaster Professional reference still hits pretty damn hard if you don't mind not being able to see the mechanism. Hard to look past this as something with so much heritage and history.
Breitling Superocean Heritage II
The quintessential time-only Breitling is the Superocean Heritage II. Complete with a thick-set bezel, a lovely metal mesh bracelet and Breitling's iconic design cues, the Superocean Heritage II is a solid consideration even at retail.
Cartier Tank Must de Cartier
You would want to move pretty quickly if you want to get your hands on this super popular Cartier. These come and go quicker than you can blink.
Zenith DEFY Extreme El Primero
The Zenith DEFY Extreme El Primero is just such an interesting watch. It combines contemporary materials, modern design and the other-worldly El Primero 21 high-frequency 1/100th of a second chronograph calibre to create a package that punches well above its weight, and price.
Panerai Submersible Goldtechâ„¢ PAM00164
I actually spent a bit of time with the Panerai Submersible Goldtechâ„¢ PAM00164, and I can safely say that it really, really slaps. I mean, that Goldtechâ„¢ case looks insanely beautiful. It wears so comfortably despite the heftiness of the case. Looking for a precious metal beater? The Panerai Submersible Goldtechâ„¢ PAM00164 could be it.
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